Uptown Girls...and One Guy Make a Model

Origin4Design recently expanded upon site analysis in Pittsburgh's Uptown's Fifth Avenue corridor. Working with Metropolis Development, O4d utilized available public information to create a unique GIS database to reflect relevant property information...

The images below reflect the working progress of our geospatial modeling...a combination of GIS mapping and GoogleEARTH Professional...


The working model is completely interactive, enabling the user to have a snapshot of property information while linking to live imaging in a 3D model.



The image below allows a clear understanding of the new arena's scale and impact to the surrounding neighborhood...

The following graphics were created by O4d to supplement the model for a nationwide marketing campaign for Uptown's Redevelopment. The focus is on the three adjacent parcels of the new Penguins Consol Energy Arena...

In any urban area, understanding context and the impact on pedestrians is important...
Zoning, and its relationship to site elevation, is best understood in a contextual graphic...


Orgin4Design then focused on the individual parcel study areas...
The value of the 3D model combined with unique graphic styling will help create new opportunities for the Uptown Neighborhood by providing access to information with a visual context. The model is expandable with the ability to be edited to reflect property changes and the unique prospect of being further rendered into a distinct marketing piece.